• Experiential Learning Resource Library

    • Experiential Learning Resource Library

    One of the most powerful resources you have available to you is the Experiential Learning Reference Library. This library of more than 100 topics can help you with almost anything you come across in your project-based internship.  Each page contains a template that includes the following:

    1. A definition of the project tool (e.g., SWOT Analysis, Competitor Analysis, NPV Calculation, Social Media Marketing Plan, Inventor Analysis,)

    2. Where and why the tool is used

    3. The tool’s limitations and where not to use it

    4. Video instructions on how to use the tool

    5. A step-by-step outline of how to complete the process of using the tool

    6. A template to capture data while using the tool

    7. A demonstration of how to present the output of the tool

    8. Examples of completed projects utilizing the tool

    9. Additional resources for study

    These tools and topics can be very beneficial in helping you complete your project in a professional manner. You can review the available tools in the following pages. 


    Promotion and CommunicationGenerative Artificial Intelligence (AI)Promotional StrategiesPlacement of AdvertisingMeasuring Effectiveness of AdvertisingPitching MediaBig Data AnalysisCustomer AnalysisWeb and Internet AnalyticsForecasting with Big DataUsing Regression to find CorrelationEntrepreneurshipRARAPPrototyping-3D Printing and Laser CuttingEvent PlanningPre-Event TrainingGaining Coverage of Your EventVenue Acquisition Strategy and ImplementationEvent Planning ProcessFinancial AnalysisDecision AnalysisComparing AlternativesFinancial ModelingM&A Private Equity AnalysisNet Present Value (NPV) AnalysisMarket Business Research OverviewBloomberg AnalysisCapital IQIndustry Analysis using Porter's Five ForcesEstimating Returns for a RecommendationGraphical ToolsTornado ChartWaterfall: Variable Width Column Chart (Merimekko)Efficient FrontierBubble ChartHR AnalysisTraining DevelopmentOnboardingBest Practice and BenchmarkingRecruitingCompensation Analysis and PlanningMarket and Business Research Data GatheringMarket and Business Research OverviewSecondary Research/Library ResourcesExpert InterviewFinding Experts: Three Phone Call RuleAttract, Convert, MonetizeFocus GroupSurvey DevelopmentSurvey Lists Versus PanelsMarket and Customer AnalysisCompetitor AnalysisMarket AnalysisSWOT AnalysisCustomer SegmentationSocial Media Planning and ImplementationSelecting and Establishing Social Media PositionsSearch Engine Optimization (SEO)Social Media AnalyticsContent CreationFinancial Analysis of Social MediaStrategy DevelopmentOverview of Business Strategy DevelopmentDefining the Industry and CompetitorsInternal Strategy AnalysisOverview of Sources of Competitive AdvantageDifferentiation StrategyCost Advantage StrategySustaining Competitive Advantage and Unique ValueBusiness Plan DevelopmentSupply Chain AnalysisSupplier Management and DevelopmentProduct DesignInventory Management and ForecastingFreight Shipping IssuesWorking Capital and Cashflow ManagementSourcing and Supplier Selection

    This content is provided to you freely by Ensign College.

    Access it online or download it at https://ensign.edtechbooks.org/projectbased_internships/experiential_learning_resource_library.